Content & Sales Enablement

Content is at the core of modern marketing. Establishing a brand’s point of view, establishing trust with customers, investors, and partners, and giving the Sales team a compelling story to tell and the assets to back it up are critical to a business’ success. I learned the basics of content marketing at Skyword, where I helped clients like Samsung, HP, IBM, and Abbott discover their brands’ best strengths and tell their story. At Rapid Robotics, I got to really put my content marketing skills to work, creating or directing the creation of hundreds of assets. Below are a few of the pieces I worked on that I’m most proud of.